Technology has brought the virtual world and the real world together in such a way that it has created a major disruption in all industries and the pace of this technological advance is projecting absolutely new business models. Business is now more digitalized and we are currently living in an age in which constant evolution and change leads Organizations to question how they can make more assertive decisions. The competitiveness of Organizations reaches, each day, levels never seen before. Companies, whether small or large, have the constant need and challenge to maximize their operations so that they remain attractive to the market, and thus achieve their best results………
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