The roots of the rugs and carpets industry are embedded in the ancient past. People used to craft amazing art pieces at their homes. The female members were particularly experts in rugs manufacturing. Many skillful women have been supervising the rugs mills, and their hand-knotted textile pieces have been decorating the royal palaces and stately villas.
In Southern Central Asia people used to cover their floor and decorate their rooms with beautiful carpets. Originally, rugs were a conspicuous part of Muslim tradition. The Turkish and Iranian rugs were popular in the then-trade markets. The rugs industry and carpets businesses were at climax in the past. With time, the rugs industry became popular throughout the world, and many advancements occurred in the carpet manufacturing mode.
Today, we see area rugs in tons of layouts, patterns, textures, and shades that complement a range of interiors. Floral carpets are those unique fabric pieces that perform multiple functions in one purchase. Their benefits and impressive features are many, but our present blog is on the rugs business models. Let’s see how rugs business has achieved the present form starting from origin till today.
From Manual to Machines
In the past the entire rugs manufacturing endeavor depended on the manual power that was time consuming and took months to years to prepare a single art piece. Then gradually, advanced technology began to hit every nook and corner of life. The whole manual industry took a new form and changed its model from manual to machine. It was gradual progress of rugs business that the entire model shifted from hand operating to machine operating system.
We must have a glimpse of the features of hand-made and machine-made floor mats. Today, we see rugs spread in every home. However, rugs construction and home decoration with area rugs has been an antique fashion. The hand-knotted masterpieces were the reflection of artisans’ years of skillful labor and untiring effort. They devoted their love and learning to realize a fabric piece that alone can create a fashion statement in any home setting. The manual rugs go down your upcoming generations on account of durability and set a decorative theme in all the interior types.
The hand-tufted rugs were undoubtedly more durable, impressive and stylish, but technology’s advancement brought the rugs business one step ahead. The manual rugs required more time and energy for their construction, and so was their price. It is this reason the manual rugs enhanced the charm and grandeur of only the aristocratic household, but the machines contrived piles of area mats in the time of one manual piece construction.
The retail prices of machine-made rugs were also low, so the business touched new heights due to the high selling rate!
A Shift from Offline to Online Market
We are inhabiting the 21st century when the internet has become a crucial part of our life. It is an excellent source of surfing, personal inspiration, and commercial activity. In the same century, the world hailed dawn when all businesses considered it an obligation to shift their enterprises from traditional, offline markets to online platforms. The 21st-century man was striving to organize a platform for its global customers where they can delight in the ease of access and affordability.
In the contemporary age, we can find almost all kinds of products from online markets, and rugs are no exception. Finding a lot of facilities in shopping, people turned their back to traditional markets. They preferred to browse superbly crafted design ideas that depict innumerable and classic handmade and machine-designed modern rugs.
People can directly access a range of collections, various price tags (as per the size, construction fiber, manufacturing mode and quality), and social media pages. This strife was another rugs business model that paved its way to progress and touch new heights.
Fluctuations are part and parcel of every business. Any calamity can hit the business adversely and obstruct the standard progress rate. Sometimes, the severe weather moods ruin the crops from where we obtain the natural fiber for rugs construction.
Similarly, a particular product’s national and international demands may vary from a few hundred to several thousands. Such calamities come and go and leave their after-effects. Only a few businesses stand the test of time and rugs business is top of the list among those that have survived till today after facing all the adverse challenges.
Such a challenge was pandemic 2020 which posed lockdown to all the offline and online businesses for a considerable amount of time. But the same era encouraged the online shopping mode when people used to devote much of their time to internet surfing and began to hit orders for all their commodities, including rugs and carpets. So, the pandemic proved a blessing in disguise for most life aspects, including business too.
Staying at home in the lockdown was an excellent opportunity for people to surf through the internet for their minor and major needful equipment. The future of the rugs business is bright if the rug industry owners build long-term and trustworthy relationships with their universal customers by providing them with unobstructed services. The company owners can boost their business’s value by facilitating their customers offering the easy and willful selection of fiber, texture, shade and layout including space and size requirements and retail prices.
The business owners are supposed to educate their customers regarding product description to make the right choice and win their trust by more responsible selling. Let your customers know the clear and concise refund, guarantee, or warranty policies. Your customers will consider your company more reliable if you properly guide them about the freebies, such as free shipment, sales, or other money-saving deals. Remember, your customer’s satisfaction is the real success of your business!
You may have any product or whatever outer circumstances may be, never neglect to provide quality service and build healthy relationships with your customers. Among many online rug platforms, RugKnots is a famous and reliable online store that cares for the expectations and specifications of its worldwide customers providing them full details to make the right decisions. Go ahead, connect with an esteemed rug site, and place your order!