Chaaya Baradhwaaj, founder and managing director of BC Web Wise. It is one of India’s most admired independent digital agencies that features amongst the top ten agencies in the country. . She has independently spearheaded the growth chart of BCWW ever since she founded it in 2000. Winner of several national and international recognitions, the first award that came in the notice of the world with Chaaya’s agency was the MSN India Cannes Cyber Lion for a Xerox banner advertisement in 2005
She has been the first Indian from the digital media fraternity to be invited in International advertising festivals as a Jury Member such as the New York Ad Fest and Spikes Asia. In India she has been on the jury of the Advertising Agencies Association of India’s Goa Ad Fest since the last eight years and was the chairperson of Advertising Club’s Goa Ad Fest – Digital Creative Awards 2014.
BCWW’s digital solutions range from website development to online marketing that includes social media and search marketing, as well as media planning and buying. BC Web Wise Pvt. Limited (BCWW) is a full-service digital advertising agency and is best known for the strategic brand solutions and world-class creativity.
Consistently delivers work of highest quality
While there has been a spurt of boutique agencies mushrooming across the country over the past few years, BC Web Wise is one of the few full service digital agencies backed by over 10 years of experience in handling end to end digital requirements of clients from business strategy to creative executions and media support. BC Web Wise is also known for maintaining strong and lasting client relationships by consistently delivering work of the highest quality.
Meaningful, relevant innovations with a purpose to drive client’s business objectives, and creating trends in spite of following them are the two key strategies applied to stay ahead of the curve. Being a full service digital agency it gives us the leverage to be the brand’s AOR. The team at BCWW is continuously working on enhancing interactions for existing brands we manage, making content universally accessible.
Innovation as the motto for success
To become an agency of international repute, which delivers outstanding, innovative solutions is the vision we have for ourselves. And moving towards that vision we will pursue innovative, integrated solutions for our clients leveraging digital trends and consumer insights. We will be focusing on building innovative differentiators, award winning and ROI driven products for our clients.
Innovation is the only mantra to create differentiated, high quality, award winning creative products which will drive success for us and client as well. Always keeping a ear to the grounds for latest digital developments and changing, adapting, innovating to always provide relevant digital solutions for clients. Also, aggressively focusing on acquiring business across verticals and tracking and reviewing our performance on a periodic basis ensures that we are focusing on our goals all the times to achieve success.