Geotab, a leading global supplier of GPS fleet management solutions, manufactures their own fleet devices, builds firmware, develops web-based software, and is highly focused on research and development. What makes Geotab unique is their open platform and the powerful Software Development Kit (SDK), which can be used to build solutions for specific business challenges. The applications and add-ons available at the Geotab Marketplace provide customization for auditing, field force automation, and vision-based advanced driver assistance systems, among other things.
Neil Cawse is a business leader, entrepreneur, and engineer who has been starting and running his own businesses since 1992. Geotab was founded in 2000 by Neil, who remains closely involved in the engineering and design of Geotab’s systems. Neil Cawse was named 2015 EY Entrepreneur Of The Year™ for Ontario.
Neil has always placed integrity and innovation at the center of decision-making at Geotab. The emphasis on forward-thinking has enabled the company to become an industry leader, as demonstrated by Geotab’s placement on the PROFIT 500 list of Canada’s fastest growing companies and CW100 2016 list of top machine-to-machine (M2M) companies.
Intuitive & Full-Featured Solutions
Geotab is a provider of end-to-end telematics technology, including the GO7 vehicle tracking device and MyGeotab web-based fleet management software. Geotab’s intuitive, full-featured solutions help businesses of all sizes better manage their drivers and vehicles by extracting accurate and actionable intelligence from real-time and historical trip data.
Geotab’s solutions help companies improve productivity, reduce fuel consumption, enhance driver safety, and achieve stronger compliance to regulatory changes. For example, Boston Pizza grew their business by using the Geotab fleet management solution to analyze driver behavior and delivery times. Rollins, Inc., owner of Orkin, Inc. and one of the largest fleets in the U.S., also benefited from GPS vehicle tracking by saving millions of dollars a year and reducing insurance-related costs.
Commitment towards Product Integrity and Safety
At Geotab, innovation is driven by five core pillars: Safety, Productivity, Fleet Optimization, Compliance, and Expandability. Their goal is to develop tools that help businesses better manage their fleets, and also create a means of making society a more productive and safer place. Telematics and vehicle-integrated technology can address large-scale challenges such as carbon emissions, traffic congestion, and road safety. No matter how the industry changes, Geotab will always stay true to its commitment to product integrity and safety.
From their inception, Geotab remained focused on their core strengths of software and product development. They grew profitably and organically by outsourcing all non-core components of the business. By setting up channel distribution instead of selling direct to customers, they concentrated on the product roadmap and leveraged best of breed sales partners to engage customers. They have now created a sales and product distribution ecosystem that reaches diverse markets and is international. Staying focused on their core competencies and remaining profitable without private investment made it possible to evolve and lead. Geotab concentrates on doing what’s best for the long term, for the company, partners, and above all, customers.
Big Data Boosts Fleet Optimization
Telematics will become more and more important to the way business is done. In particular, organizations will rely on Big Data to gain a more accurate picture of the health and efficiency of their fleet. Big Data enhances fleet optimization by providing visibility of fuel usage, traffic conditions, weather patterns, etc. Geotab is leading the way in helping fleets take advantage of Big Data, by making it possible to collect and analyze quality data, which results in more informed decision-making.
Website : : Geotab
